I'm formulating a theoretical viewpoint of sorts, that the true gulf that separates East from West is the notion of perfection. (Now I'm not an anthro[pologist, except in the general, human longing for knowledge way).
Me and a friend were looking a a Persian rug, and he pointed out the deliberate flaws in the geometrical designs... As it is prohibido to attempt perfection - You leave that for Allah. Sounds good to me man. Let's celebrate imperfection!

But now the cult of the West has it's basis in the quest for perfection - through our technology. Our tower of Babel... Instead of living simple - everyone in this socity is pushing the envelope... And it's infectious - no culture can resist it.
Pundits will often decry the appearance of a coca cola sign in latin America ( it's pretty sad) but in truth it's not products that neutralize culture and traditional relationships - it's the people's conversion to a way of thinking: The cult of the individual. Los Angeles is the heart of it... It's as west as you can go!